Shopping in Downtown La Jolla

With luxury boutiques, delicious restaurants, impressive art galleries and gorgeous hillside ocean views, Downtown La Jolla is a little slice of paradise.

Key Takeaways

  • Downtown La Jolla is a walkable shopping district complete with high-end boutiques, restaurants, cafes, galleries and Pacific Ocean views!
  • Most stores are around The Village, where you can expect to find clothing, jewelry, hobby shops, and boutique specialty stores.
  • Don’t forget about dining with an ocean view! My favorites include Italian at Catania and the iconic Georges at the Cove.
Todd Sarouhan
Some of the links in this article are affiliate links. This means if you make purchases through them, I may be compensated at no extra cost to you. All opinions remain my own.
Shopping in Downtown La Jolla
Luxury Shopping
What to Expect
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La Jolla Restaurants
Family Fun
How to Get There
Know Before You Go
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Highlights

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Restaurants
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Tips
Shopping
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Parking
Tips

Enjoy A Luxurious Day of Shopping in the Village of La Jolla

Peets Coffee Shop in the Village of La JollaPuesto Mexican Artisan Kitchen and in the Village of La Jolla

Located just a short drive north of Downtown San Diego, La Jolla is a charming coastal village offering visitors boutique shopping, delicious restaurants and gorgeous beaches.

The natural hillside neighborhood has a residential feel complete with multi-million dollar homes, breathtaking views and as you’ll soon learn, some of me and my family’s favorite shopping and dining in San Diego!

I’m a surfer and La Jolla also is known for its surfing beaches. I can attest to the excellent wave conditions and the surf culture that’s everywhere you look! But while I love the beaches, let’s focus on what a day of shopping in Downtown La Jolla will be like for you and your family!

Beyond the Beach

La Jolla offers more than just warm weather and pristine beaches - it’s also home to luxury boutiques, renowned restaurants, and chic art galleries. And as a very walkable neighborhood as well, I think Downtown La Jolla’s rich culture makes it the perfect place to treat yourself to some high-end shopping!

La Jolla’s downtown area is often referred to as ‘The La Jolla Village’ or just ‘The Village,’. It’s the perfect place to window shop, search for a fashion item at one of the independent boutiques, discover the area’s local talent at one of its art galleries, or enjoy a delectable meal overlooking the water.

Local Tips
The Heart of Downtown La Jolla
When visiting downtown La Jolla, aka The Village, don't miss Girard Avenue & Prospect St. Prospect St boasts many different kinds of shops, while Girard is home to trendy, upscale boutiques like Francesca’s.

What to Expect in Downtown La Jolla

With lots of locally-owned businesses selling items you won’t find elsewhere, The Village draws plenty of people for its shopping alone. But I also love the atmosphere of all of Downtown La Jolla, which has pure San Diegan seaside vibes.

Famous Artists Sculptures Inside of UTC Mall
Famous Artists Sculptures Inside of UTC Mall

A Luxury Outdoor Shopping Experience

I will say that the area is not your classic mall shopping experience. For that, try the Westfield UTC Mall San Diego or Fashion Valley Mall. Those are two of my favorite classic malls in San Diego which can both be reached from Downtown La Jolla by car in usually under 30 minutes.

To be clear, Downtown La Jolla has more of a local, quant, park feel to me with boutique shopping, dining, and cafés. You won’t want to get it mixed up as an outlet mall either as it’s surely not that.

If outlets are your style, check out the Carlsbad Premium Outlets or Las Americas Premium Outlets, both excellent options in San Diego for that experience.

La Jolla Shores South End of Beach
La Jolla Shores South End of Beach

A Popular Resort Town

La Jolla is part of San Diego, but it has its own vibe that is completely unique. Dramatic, rugged coastline overlooks stunningly beautiful beaches, like La Jolla Shores, and hidden coves. If you come at the right time, you might even meet La Jolla’s famous seals at The Children's Pool beach.

I live not far from La Jolla and often visit friends who call the area home. Know that the weather is often stunning, with many days of blue skies. Rainy days are rare and the average high ranges between 60 and 80 degrees all year round.

La Jolla has been a popular resort town since the late 19th century, and you’ll still see charming architecture from this period as you wander the streets of downtown. Most of La Jolla’s shops are concentrated on Girard Avenue, although you’ll also find some boutiques tucked away on side streets.

Stores at The Village

Downtown La Jolla, aka The Village is an upscale area, and you’ll find that the prices of many local shops reflect this. However, those with a good eye will still be able to find bargains. The selection is a mix of national chains and independent boutique shops.

On Girard Avenue you’ll find popular national brands like Ralph Lauren, Lululemon, and Talbots. You also won’t want to miss popular independent shops like Warwick’s Books and lots of great clothing and accessories stores.

At the top of Girard, make a right on Prospect Street and you’ll find a selection of high-end jewelers, like CJ Charles, Westime, and H. Moradi. This stretch is also full of chic art galleries like the Martin Lawrence Galleries and Ian Ely Gallery.

Head south on Girard Avenue and you’ll find La Jolla’s trendy design district. This is the perfect place to pick up unique homeware items, kitchen tools, antiques, and more.

La Valencia Hotel is in the Perfect Spot in La Jolla
La Valencia Hotel is in the Perfect Spot in La Jolla

Waterfront Hotels

If you’re looking for a nearby hotel, you’ll find many of our favorite places to stay on the beachfront right in La Jolla.

I recommend the longstanding La Valencia Hotel, a luxury hotel experience which is just steps from the cove and has a charming Mediterranean style to complement its vintage feel.

Dreaming of paradise on the beach? Take a trip to La Valencia Hotel steps from La Jolla Cove, and join Todd's tour of the “Pink Lady,” named for its colorful exterior and elegant atmosphere.

Stay at the La Valencia Hotel
Kayak Ride with Go Pass!
La Jolla - 90-Minute Kayak Rental
La Jolla 90-Minute Kayak Rental
When visiting La Jolla, use your Go Pass and hop on a tandem kayak ride! This 90-minute ride from La Jolla Beach takes you on an adventure to see all the area has to offer. Check out the famous seven caves and sea lions while enjoying the SoCal sun!
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What activities does the Go City San Diego pass include?

There’s a variety of activities included with the Go City San Diego pass such as: The San Diego Zoo, Safari Park, LEGOLAND, SeaWorld, Hiking Tours, Whale Watching, Museum Tours, Speed Boat Adventures & more!

For the most popular attractions and water-sport rentals as well as the biggest discounts, consider the All-Inclusive Pass.

Use our exclusive discount code GVSD5OFF to save an extra 5%!

Restaurants in Downtown La Jolla

La Jolla isn’t only known for its shopping - it’s also a great destination for foodies. The area’s proximity to the coast means there’s plenty of excellent seafood, but you’ll also find outstanding options for Mexican and Italian alongside classic American brunch spots and cafes.

Here are a few of my favorite places to eat that don’t require much of a detour from the stores.

Shopping in La Jolla is Right next to the Ocean
Shopping in La Jolla is Right next to the Ocean

Georges at the Cove

All along Prospect Street, you’ll find upscale restaurants that offer delicious food with stunning views of the ocean. If you’re looking to celebrate a milestone or just indulge in some true luxury, these dining options are the perfect choice!

One of the most iconic restaurants along this stretch, and one I love, is Georges at the Cove. The food is worth the visit alone, but the real draw here is the view, which I find unbeatable on a nice day. Rooftop dining at the restaurant’s Ocean Terrace elevates things even further.

If you’re looking for a romantic spot for your next date or the perfect pick for a girls’ brunch by the cove, this is the place!

The Iconic Spot Restaurant and Tavern in La Jolla
The Iconic Spot Restaurant and Tavern in La Jolla

The Spot La Jolla

Sometimes, I’m just in the mood for a solid, old-school pub. That’s exactly what you’ll get at The Spot, where you’ll find Chicago-style pizza, build-your-own burgers, and other classic staples of a bar and grill menu.

Pub food pairs perfectly with The Spot’s bar, with wine, craft cocktails, and refreshing beer on tap. There are few better places to grab a beer and burger by La Jolla’s coastline in my opinion.

Sun Setting Over the Village of La Jolla
Sun Setting Over the Village of La Jolla

Catania

San Diego’s Little Italy neighborhood has tons of amazing Italian restaurants, many of which make our team’s list of the best things to do in Little Italy. But you don’t have to head downtown to get great Italian food thanks to La Jolla’s own Catania.

This is an upscale eatery on the top floor of La Plaza Center. Its location means Catania boasts some amazing views of the La Jolla Cove which will leave you feeling like you’re at the restaurant’s namesake shores of Sicily.

Popular Hotels Nearby
Popular Hotels
Price
Residence Inn by Marriott San Diego La Jolla
$189
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Estancia La Jolla Hotel & Spa
$235
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Grande Colonial La Jolla
$249
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Embassy Suites by Hilton San Diego - La Jolla
$152
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Family Fun in Downtown La Jolla

If you’ve read any of my articles on the best malls in San Diego, you’ll know pretty quickly that I’m not a huge shopper myself. But I do love bringing my family out to San Diego’s malls and shopping areas for the experiences that are part of each location.

La Jolla’s bright, charming streets and relaxed atmosphere make it an ideal place to visit with family. No matter what your kids like to do, there’s sure to be something to enjoy nearby!

Small Rock Cave at the La Jolla Cove
Small Rock Cave at the La Jolla Cove

La Jolla’s Incredible Beaches

When we’re talking about Downtown La Jolla, I know that we’re not far from some incredible beaches!

In between shopping and a lunch or coffee I suggest you take a quick detour down the stairs to the Children’s Pool Beach, where your little ones will enjoy meeting the neighborhood’s famed seal colony. If your kids are older, you might even try going snorkeling at La Jolla Cove!

Entrance to the Museum of Contemporary Art San Diego, Downtown
Entrance to the Museum of Contemporary Art San Diego, Downtown

Museums & More!

If you’re looking for something fun to do indoors, head to the Museum of Contemporary Art on Prospect Street in La Jolla. Not only does this museum have a rotating selection of modern art exhibits, but it also has incredible ocean views. They even offer free admission for visitors under 25 years old, which makes it an ideal activity to enjoy with your kids.

For the best savings on activities in and around La Jolla consider picking up a Go City San Diego pass in advance with our discount code GVSD5OFF, which adds an exclusive additional savings when you combine attractions and gear rentals for activities like snorkeling or paddle boarding.

The Go City San Diego All-inclusive pass is my suggestion as it includes access to over 50 attractions and experiences in greater San Diego, including museums, The San Diego Zoo and LEGOLAND California – fun in La Jolla and beyond!

Dr Seuss How the Grinch Stole Christmas at the Old Globe
Dr Seuss How the Grinch Stole Christmas at the Old Globe

The Home of Dr. Seuss

Families who are fans of Dr. Seuss will want to check out the Legends Gallery on Prospect Street. The gallery is one of the only places where you can find real Dr. Seuss artwork, including illustrations and sculptures.

Dr. Seuss lived in La Jolla for most of his life, and was very inspired by the area’s natural beauty. If you’re willing to venture further north to the University of California, you’ll find the Geisel Library, which hosts the Dr. Seuss collection and is an architecturally significant building in its own right.

Kids Love the Candy Store in the Village of La Jolla
Kids Love the Candy Store in the Village of La Jolla

Family Shopping and Dining

There’s also plenty of family friendly shopping and dining in La Jolla, so you can enjoy everything the area has to offer even if you have kids in tow. Gepetto’s is an incredible local toy store, and Warwick’s has a full selection of kids’ books to peruse.

If your kids are craving a sweet treat on your shopping day, don’t worry - there are plenty of excellent options to choose from! Bobboi Natural Gelato is right on the water and is a great way to cool off on a hot day. For a vintage candy shop experience, head to Balboa Candy, which is known for their incredible saltwater taffy.

Featured Hotel
La Valencia Hotel
La Valencia Hotel
Boutique
Boutique
Families
Families
Luxury
Luxury
4 Stars4 Stars4 Stars4 Stars
With a perfect location in the heart of La Jolla, a glamorous and elegant setting, and oceanfront views, you’ll be enchanted by the Pink Lady of La Jolla.
Prices Starting at $325
Check Availability

Getting to Downtown La Jolla & Finding Parking

Free Parking
Free Parking
Lot Parking
Lot Parking
Neighborhood Parking
Neighborhood Parking
Street Parking
Street Parking

Need directions or tips for finding parking? We’ve got you covered.

Easy to Find

If you are coming from Downtown San Diego or any of its suburbs, the fastest way to get to the area is by car via theInterstate 5 to the La Jolla Parkway exit. Follow the parkway as it turns into Torrey Pines Road, which will take you to Girard Street.

I’ve had trouble finding parking on Girard or Prospect Street on busier days, especially on weekends and during San Diego’s busy tourist season, so don’t be afraid to look on side streets. Many of the nearby residential neighborhoods will have free parking options. There are also some metered parking spaces, and many local hotels also offer paid garage parking.

San Diego Trolley at the Gaslamp Quarter Station
San Diego Trolley at the Gaslamp Quarter Station

Other Options

If you prefer to take public transit, the MTS 30 bus connects Downtown La Jolla with Downtown San Diego as well as many other key neighborhoods like Old Town San Diego, Pacific Beach, and UC San Diego. There are also many other bus lines that connect to this one. You can purchase fares at trolley stations or by using their smartphone app.

As of 2021, the trolley line has been extended to La Jolla’s neighbor University City, with the UTC Transit Center right next to the Westfield UTC Mall if you want to extend your shopping spree!

You could also consider taking a Lyft, Uber, or other rideshare service to get to La Jolla. Fares are relatively low and you won’t have to worry about finding a parking space.

Before You Head Out for a Day of Shopping

La Jolla’s downtown is a popular tourist destination, and it can get very busy. Here’s what you should know before you go.

Fountain in Front of Morgan Stanley in the Village of La Jolla
Fountain in Front of Morgan Stanley in the Village of La Jolla

Best Time for a Visit

My favorite time of year to visit the area is in the spring or fall. “May Grey” and “June Gloom” cause cloudy weather, which makes it feel a touch cooler and crowds can be a bit less as well.

Honestly though, La Jolla is a year-round neighborhood so the best time to visit is when you have the chance!

Consider a Reservation

Restaurants in La Jolla can get crowded, especially on weekends. Consider making a reservation if you’re visiting during a peak time.

What to Wear for the Trip

The Village of La Jolla is situated on cliffs overlooking the ocean. If you’re going to be walking down to the shore, make sure you’re wearing appropriate footwear. You may also want to consider bringing a swimsuit and towel if the weather’s nice - and what I love about San Diego is that it usually is!

Bring Your Bike

Downtown La Jolla is very bike-friendly. While the surrounding area is very hilly, consider bringing your bike for your day of shopping and exploring, or renting a bike through the Go City San Diego pass.

Octopus Medalion Compass Rose at La Jolla Shores
Octopus Medalion Compass Rose at La Jolla Shores

Respect the Wildlife

When spending time at the beach, be sure to be respectful of the local wildlife and leave things as you found them.

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Stay Nearby

Residence Inn by Marriott San Diego La Jolla
Near UCSD
3 Star Rating3 Star Rating3 Star Rating
Residence Inn by Marriott San Diego La Jolla
from $189 / night
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Estancia La Jolla Hotel & Spa
Boutique Hotel
4 Star Rating4 Star Rating4 Star Rating4 Star Rating
Estancia La Jolla Hotel & Spa
from $235 / night
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Grande Colonial La Jolla
Luxury Hotel
4 Star Rating4 Star Rating4 Star Rating4 Star Rating
Grande Colonial La Jolla
from $249 / night
View Hotel
Embassy Suites by Hilton San Diego - La Jolla
Near UTC Mall
3 Star Rating3 Star Rating3 Star Rating
Embassy Suites by Hilton San Diego - La Jolla
from $152 / night
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The World Famous San Diego Zoo
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